LATE NIGHT
TORONTO

NIGHT CITY

FROM TIMESNEUEROMAN.COM " In conjunction with the song and video, we've also built an interactive Tumblr page to document Toronto's after-hours happenings. Instagram users can tag #LateNightToronto on their nocturnal photos, and the images will automatically appear on LATENIGHTTORONTO.TUMBLR.COM "

To promote the song and social media initiative, the faces of Rob Ford were projected and wheatpasted across the city.